Brand Strategy Studio
Say Front is a brand strategy studio established in Long Beach, California, serving emerging brands nationally.
As founder and brand strategist, I collaborate with entrepreneurs and business leaders to build strategic brand identity, digital presence, and social visibility—the foundation for sustainable growth. Through deeply collaborative, research-driven partnerships, I transform brands from undefined or inconsistent into established and recognizable. My work is grounded in market intelligence, timeless design principles, and the belief that your brand should do the heavy lifting so you can focus on your core business and market it with relative ease.
Behind the Name
Say Front is a playful fusion of words. ‘Say’, like “say cheese!” when you happily pose for a photo, evokes the joy of that genuine moment. ‘Front’ challenges the notion of assuming a false persona—the fake it until you make it—which happens in marketing all of the time as the exterior picture shared is nothing like the internal reality.
When emerging brands embrace their true identity and hone in on their uniqueness, they make meaningful connections to the people they seek to help.
Meet me, Christine
As a Los Angeles County local, I spent the last 9 years of my marketing career in the construction and interior design industry, working for a model home interior design firm, a boutique general contractor, and then an art manufacturer that catered to the interior design industry while also exploring other avenues, such as portrait and interior design photography, education, e-commerce, and automotive.
Now, with Say Front, I leverage that experience to specialize in marketing for service-based small businesses, working with emerging brands across various sectors, including residential interior design, managed IT, legal, and financial services.
I am an award-winning photographer who loves to travel, having been to 30 states and six countries. Fun fact: I’ve been on the second-longest flight in the world.
Connect with me on LinkedIn. Let me know you read my bio, so I don’t ignore your request.
Professional Community
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Making Waves of Positive Change
Say Front is ocean-themed, not only as a homage to its roots in Long Beach, but to the fact that I help navigate my clients through this dynamic, ever-changing digital landscape with its vast seas of online content.
I maintain authenticity and transparency in everything I do and align with businesses that value the same. Even the smallest, consistent waves can make impact over time.
If you’re in business to make the world a better place, let’s make positive waves of change together.